Adani Cement and CREDAI (Confederation of Real Estate Developers Associations of India) have entered an exclusive preferred partnership to advance sustainable and high-quality construction in India. The signing took place in the presence of Honble Chief Minister of Goa, Pramod Sawant, during the CREDAI Governing Council Meeting held in Panjim, attended by industry body office bearers and leading developers from across the country.

This strategic alliance brings together Adani Cement and the countrys apex body of private real estate developers, aiming to benefit both organisations and the broader construction industry. Under this collaboration, Adani Cement will leverage CREDAIs nationwide network of 13,000+ developers to strengthen its B2B outreach, while CREDAI members benefit from Adani Cements industry-leading solutions.

Vinod Bahety, CEO “ Cement Business, Adani Group, stated: Our exclusive partnership with CREDAI is a testament to Adani Cements commitment to nation-building through sustainable and innovative construction. By joining hands with CREDAI, we aim to accelerate the adoption of world-class cement products and green concrete solutions in Indias real estate sector. This collaboration aligns perfectly with our vision of building a greener, smarter urban future “ one where Adani Cements technical expertise and CREDAIs on-ground experience come together to create stronger, safer, and more sustainable structures. We are excited to work closely with CREDAI members and support them with the best of our materials and R&D capabilities, ultimately delivering superior value to homeowners and contributing to Indias growth story.

In practice, the industry body members will have the advantage of enhancing their project quality in various parameters, including:

This announcement comes at a pivotal time when Indias cement consumption patterns are undergoing a significant shift. Traditionally, individual home builders (IHBs) in the retail segment constituted the largest share of cement usage, accounting for roughly 60% of demand. However, rapid urbanisation and infrastructural growth have fuelled a surge in B2B demand “ large real estate developments and public infrastructure projects are now driving cement consumption at an unprecedented pace. Government-led construction of highways, metro systems, and smart cities, alongside private sector high-rise developments, is contributing to the non-trade segments momentum, gradually balancing the once IHB-dominated market.

In particular, the rise of high-rise and skyscraper construction is reshaping urban skylines and construction requirements. With Indias urban population projected to exceed 600 million by 2030, vertical development through tall buildings is becoming essential to meet the demand for urban space. These projects require specialised cement formulations and technical know-how to ensure safety and longevity at greater heights. Adani Cements deep knowledge and technical expertise in high-strength concrete and new-age building materials positions it as an ideal partner to support such ambitious vertical developments. From supplying concrete optimised for pumping to great heights, to advising on mix designs for faster setting and higher load-bearing capacity, Adani Cements experience will help CREDAI developers confidently undertake taller and more complex projects.

 

CREDAIs leadership echoed similar optimism, noting that the partnership will empower its member developers with assured supply and advanced know-how from one of Indias top cement producers. With Adani Cement now contributing nearly 30% of the cement used in Indias housing and infrastructure projects, the tie-up ensures that CREDAI builders can directly tap into this robust supply chain and expertise. Both Adani Cement and the industry body expressed confidence that this synergy will propel quality standards, encourage sustainable practices, and expedite project completion times across the real estate industry.