BharatBenz expands reach in Central India
Expanding its footprint in the central region, Daimler India Commercial Vehicles (Daimler India Commercial Vehicles (DICV), in association with PPS Trucking, inaugurated the new BharatBenz dealership in Jabalpur (Madhya Pradesh). The opening of the new touchpoint reflects the increasing demand for BharatBenz products in Jabalpur, a city in the central Indian state of Madhya Pradesh.

In the near future, PPS Trucking plans to open five new touchpoints in the Jabalpur territory namely Satna, Chhatarpur, Chhindwara, Singrauli and Sagar. The five new BharatBenz outlets will further increase the brand’s presence to 11 touchpoints in Madhya Pradesh.

Rajaram Krishnamurthy, Vice President, Marketing, Sales and Customer Service at Daimler India Commercial Vehicles, said, “Fuelled by the government’s aggressive investments across industries and infrastructure projects in Madhya Pradesh, the construction sector is experiencing rapid growth. This acts as a major catalyst for rising demand for commercial vehicles, especially in the tipper segment where we already enjoy a strong customer base. We have witnessed a strong demand for BharatBenz products in the first quarter with the gradual reopening of the economy. This new dealership will further bring us closer to our customers and solidify BharatBenz’s market presence in central India.”

Rajiv Sanghvi, Dealer Principal of PPS Trucking said, “Since the beginning of our association with BharatBenz, we have seen the brand delivering best-in-class customer services and uniform customer experience through innovative and reliable products. Adding to our strong network in Odisha and now in Madhya Pradesh, the new BharatBenz dealership will provide comprehensive commercial vehicle solutions to vehicles plying in Jabalpur. Customers can be assured of the best sales advice and state-of-the-art ‘Proserv’ aftersales support.”