Bridgestone India announced the inauguration of the Concept Store, Jaywant Tyres, in Ponda, Goa. The store was formally inaugurated by Vaibhav Saraf, Senior General Manager Sales & Marketing- PSR, Bridgestone India.

With the launch of Jaywant Tyres, Bridgestone has marked its first-ever concept store in Goa aiming to revolutionise the tyre buying experience, with an ardent focus on safety, reliability and eco-friendliness. The motto being safety of customers and workers; reliability of products; transparency in operations and promote eco-friendly products and environment, both in the store and outside.

With the focus to cater the customers from in and around Goa with the product portfolio that Bridgestone offers ranging from eco-friendly, comfort to trendy and sporty tyres to the all-new experience of enabling the customers to view tyres as a critical purchase item which ensures their safety at all times.