Hyundai CE announces dedicated compact equipment team in NA
Hyundai Construction Equipment America has announced a new team dedicated to its compact equipment line following the launch of its new skid steers and compact track loaders, along with updates to its mini excavators earlier this year at ConExpo-Con/Agg.
The team will be led by newly-hired Vice President of Compact Equipment Sales Jeff Pate, reporting to Mike Ross, senior vice president of HD Hyundai CE North America. Pate most recently served as the director of sales and channel for Yanmar Compact Equipment North America.
“Jeff is a proven, dynamic and passionate leader, with 20-plus years in dealer and channel development, market intelligence, and strategic planning, including more than 10 years’ experience in the compact equipment sector,” Ross said.
Reporting directly to Pate are four new team members, each responsible for sales and dealer development in distinct regions covering the United States and Canada.
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