Sterling Generators recently announced its plans to expand its sales network across India in order to take its product closer to its customer base particularly in the tier-2 and tier-3 cities. Currently Sterling Generators has more than 60 dealers across India and plans to spread out to more cities increasing its dealer network to 120 by 2016. Looking at the increasing demand of DG sets in the tier 2 and 3 cities, Sterling Generators has embarked on building a strong dealership network offering the complete range from 10 kVA up to 3,000 kVA. Commenting on the occasion, Sanjay Jadhav, President, Sterling and Wilson Powergen, said, ?The Sterling Generators family is looking forward to a stronger dealer network to reach out to more people with our products and services while continuing to serve our loyal customers. Keeping in mind the increasing demand for fuel efficient and silent DG sets, we are planning to expand our dealership network extensively across the country.?