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Limited market awareness hinders rental service penetration

Mukesh Sharma, Country Manager, Atlas Copco Specialty Rental Division in India, speaks on the current landscape of the construction equipment rental market, and the latest trends in the market.

The Rise of Equipment Rental

The equipment rental market in India is expected to continue its growth trajectory in the coming years, driven by factors such as increasing infrastructure development, rising construction activities, and growing demand for advanced equipment and machinery.

Rental industry preparing for a bright future

India has nearly $2300 million worth of construction equipment sold every year, out of which 7 to 8 per cent is sold to rental companies, writes Mukesh Sharma of Atlas Copco.

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