Eicher Trucks and Buses introduced a first of its kind initiative for the welfare and safety of the truck drivers - Eicher Driver Care Program, which will run 365 days of the year. In a joint effort with Eicher Group Foundation and Dr. Shroff?s Charity Eye Hospital (SCEH), Eicher has launched three Eicher Eye and Ear Screening Mobile Vans (EMV) to provide accessibility to affordable and advanced quality eye and ear care services to the truck drivers. The objective of this initiative is to ensure clearer vision and safe travel for truck drivers who are the most frequent users of national highways. The program further aims to target major transport hubs along golden quadrilateral highways across India, in partnership with corporates and other relevant stakeholders in the medical community.

Currently commissioned at Delhi NCR and Kanpur regions, in collaboration with Dr. Shroff?s Charity Eye Hospital (SCEH), Eicher Driver Care Centre along with Eicher Mobile Vans are catering to driver mobilisation, free screenings, awareness and counseling sessions along with referrals for eye and ear surgery.

Commenting on this initiative, Vinod Aggarwal, MD & CEO, VE Commercial Vehicles said, ?Our objective is to improve the working conditions of commercial vehicle drivers by providing an environment where they can easily access their daily needs to improve their efficiency. Our Eicher Driver Care Program is an endeavour for a nationwide impact, which will not just benefit the drivers but will improve driver productivity, retention and disease  management.?