Magna Tyres Group announced the opening of a new regional office in Singapore to better serve the local customers. Following the recent appointment of Nora Zhou, it is the next step in the worldwide expansion of the company.
With this new office, Magna Tyres Group will focus on customers in the South East Asian Tyre market. According to the company, the goal is to increase the market share and focus on improving customer relationships and satisfaction in this high potential region. Michael de Ruijter, CEO of Magna Tyres Group, comments, ?We expect that the new Magna Tyres office will play an important role in enhancing the Magna Tyres image, and strengthen our commitment to all customers in the region.?

Zhou has almost 30 years of experience within the tyre industry as the general manager of a renowned Chinese tyre company. ?With her profound knowledge of international business, general management and specialisation in OTR (mining) tyres, she is the perfect person to lead the Magna Tyres expansion in the South East Asian Tyre market.?