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Is the money flowing again?

Tricky times call for strong strategies but the long term prospects are bright for financiers with staying capacity, finds Charu Bahri. Demand for construction equipment finance has been down for the last few years.

Accessing Heights, Safely

As the access equipment industry matures in India and users become more aware on the advantages of using such equipment over conventional practices of working at heights, the rental sector in India is poised for a very bright and promising future.

Staying close to our customers is our priority.

We have a very strong research and development team that is striving to provide break?through technologies on our equipment. Our focus is now on providing solutions to our customers to keep the operating costs at the minimum level. I will consider this as our value for money proposition in hard times, says Viraj Parthi, India Country Leader

Stalled but Hopeful

In spite of the present slowdown and resultant sluggishness in the CE market, the long- term growth prospects are still intact; and experts view the huge infrastructure deficit as a major growth driver and prudent steps from the government can bring India back on the growth trajectory.