Magna Tyres Group announced its first strategic cooperation and alliance in USA with Tires Direct, quickly after the earlier announcement of opening an US office.

Tires Direct is an important partner in the US market for Magna Tyres Group to expand the business. Its growth trajectory in the last half year has been significant and the partnership with Tires Direct is another milestone. According to the company, distribution and partnerships have played an important role in its brand growth story so far and believes that Tires Direct can spread it even more, with its nationwide warehouses all across the US, the commercial medium truck centres and wide network of dealers.

The growing demand for non-Chinese tyres has increased in the last months. Due to this increasing, Magna Tyres has further expanded its production capacity in Holland and Thailand.